MADE Identity
Logo Design
client
client
Passages Charter School
details
MADE is an initiative for students at a diverse charter school to have recognizable values to strive for and uphold. Many of the students are from immigrant and refugee families, so using shape, color and pattern in the letterforms is a way to showcase unity through diversity as well as a nod to the artistry of their countries of origin. The logo is used on applications like banners around the school and an alternate lockup has been created for use as t-shirt artwork.