Sony Electronics Pitch
Print Collateral
client
Sony (for Marketing Werks)
details
Our proposal for Sony Electronic programming recommended mixing their clean, high-end technology with a rough, vintage, and handmade visual aesthetic. All of the text for the proposed event site signage was painted out by hand and then scanned into the computer. The simplicity of the campaign name “Live Louder” lent itself well to expressive brushstrokes.
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